Serving Success in Tennis Leadership – with Ed Shanaphy
Our own Ed Shanaphy was invited by the Private Club Radio Show’s man of many talents, Denny Corby, to share his valuable insights into delivering excellence in tennis club management. Ed presents the key strategies for delivering success, gleaned from his many years involved in the sport, as a player, coach and director of tennis at top class private tennis clubs.

A broad ranging discussion explores how to embrace the burgeoning trend for outsourcing club functions such as food and beverage offers and staffing, and the opportunities, benefits and challenges this presents for managers in a highly competitive industry. We also touch on the changing demographic of club membership and the importance of strong and fresh branding to attract and retain members and staff using new and responsive methods of engagement. Of key importance is getting boards on message with the advancements necessary to adapt and grow the club offer.
How Networking is Revitalising Recruitment
Ed enlightens us on the importance of networking via various media outlets to bring together a more flexible and responsive workforce. His experience in recruiting and retaining top notch staff is second to none, reflecting a collaborative approach that recognizes key strengths and abilities and inspires development.
We take a light-hearted look at the unique aspects of club management and guest experience in the US and UK, and ponder the challenges that exist post-Covid in creating and mentoring energetic, passionate, inter-generational staff groups. Grab a coffee and join Ed and Denny for a lively and informative conversation.
