Mission

To better understand the relationship between members, management, and boards to promote best-in-class governance to the private member club industry. Through networking and communicating with leaders in the industry, we promote best-in-class member service and best business practices.

Featured

5 Ways – 5 Days to Club Governance Success

Latest Webinar

Club Governance versus Club Management: Who Manages Whom? – A Webinar

It’s an insider look at equity or member-owned clubs with former club manager and industry expert Ed Shanaphy joining Britney Sanders, Vice President of BeyondTheBaselines.com, who just recently was Director of Marketing at Seabright Lawn Tennis and Cricket Club and former Head Professional at Jupiter Island Club, Hobe Sound, FL.

Announcements

  • You’re Invited! Monday Morning Club Quarterback Webinar

    Every Monday at 9am ET, Ed Shanaphy and special guests will take to the air and review the weekend’s club happenings along with the PGA, MLB, NCAA and everything sport! We will have a great chat about what worked and what didn’t at your club. And, what was great and what was terrible about the

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  • a golf ball on the grass

    It’s Not Where You Go. It’s What You Do There

    By Ed Shanaphy, Club Governor As summer kicks off and members return to the courts and courses, here’s a reminder I carry with me — from college admissions to club management: It’s not where you go. It’s what you do there. That same principle applies to who we hire at our clubs. It’s not the

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  • brown framed eyeglasses on a calendar

    Calendar Planning And Event Marketing

    Member Committees can make more efficient and effective marketing plans. Whether the calendar emanates originally from the membership or management side, the calendar should be made widely available and published early. Planning a year out is imperative and maintaining profit and loss reports for each event will help shape the future year’s event planning. In

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  • A 5-Part Series: Secrets To Finding The Right Candidate

    Executive Search and Your Club All You Need To Know About Search Committees, Search Firms, and Candidates A new series of articles by Dale Petrie, Club Governor, President and Consultant to the Private Members Club Industry. Club governors often ask me as a former club president about executive searches for top management at their respective

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About Our Consultants

Hi, I’m Ed Shanaphy,
founder Of The IOCD

I am a former marketer and businessperson who, as a member of several private members clubs, sees clubs as a major player in the hospitality industry. However, not always are clubs’ business practices aligned with their role in the industry. Perhaps harking back to earlier and more informal times, clubs aren’t always viewing themselves as a business. I see them differently – they are going business concerns having to offer best-in-class member service while maintaining best-practices on the business side.

People often ask me how I got involved in this business after running a successful global advertising and marketing firm based in London for twenty years. It’s a journey and I hope you have a couple of minutes to read about it.

Opinion & Review: Principled