Member Committees can make more efficient and effective marketing plans. Whether the calendar emanates originally from the membership or management side, the calendar should be made widely available and published early. Planning a year out is imperative and maintaining profit and loss reports for each event will help shape the future year’s event planning. In […]
Calendar Planning And Event Marketing Read More »
Welcome to the Institute Of Club Directors and our Club Governance Podcast. Clubs Dislike Change Until They See The Change In this first episode of our bi-weekly podcast for The Institute of Club Directors, Britney Sanders and Ed Shanaphy look at how clubs dislike and avoid change until forced to progress. From the anxiousness concerning
Change Is a Necessary Evil for Governance Read More »
How do you make a private members club a destination for members and families? Aaron James, one of the leading club managers in our industry, believes it’s all about creating a sense of community. His experience at facilities from the global Club Med to Atlanta’s Cherokee Town and Country Club forced him to realize that member service is key to creating a destination.
Where Everybody Knows Your Name: Aaron James & The Country Club of Asheville Read More »
Jesse Gotlib, Director of Junior Tennis at Gotlib Tennis, describes how he took what he learned from the private sector and transferred it into marketing junior tennis in the public sector.
Marketing Junior Tennis at Private Clubs and Public Municipalities Read More »
We are delighted to welcome Nathalie Wilson, Food and Beverage Director at the prestigious Nassau Club, to share her valuable insight and experience in high end club management with Ed Shanaphy.
Nassau Club, Princeton’s Truly Private Eating Club Read More »
Ed Shanaphy welcomes you to the first in our series of Friday Institute Virtual Luncheons. Meet up with members old and new to share ideas in a relaxed environment.
IOCD Virtual Lunch January 6, 2023 Read More »
A warm welcome to our latest virtual lunch. The informal forum to share club news and views with fellow professionals and special guests.
IOCD First Friday Institute Virtual Lunch Feb 3 2023 Read More »
We love free lunches, and with your membership of The Institute of Club Directors you gain access to our monthly “meeting of the minds” which is held the first Friday of every month. With your membership, you have access to the live recording of each luncheon as well.
